U.K. Prime Minister Keir Starmer has announced plans to introduce a nationwide ban on social media use for children under the age of 16, covering major platforms including Snapchat, TikTok, YouTube, Instagram, Facebook and X.
The proposed restrictions will not apply to messaging services such as WhatsApp and Signal. The government also confirmed that AI-powered “romantic companion” chatbots will be subject to age restrictions, requiring users to be at least 18 years old.
The U.K. government said the measures would go further than similar initiatives introduced elsewhere, with Starmer indicating that the ban could come into force as early as next spring.
The announcement places the U.K. among a growing number of countries seeking to strengthen online protections for young people. Australia became the first nation to introduce a social media ban for children last year, while Canada, France and Denmark are also exploring similar measures.
According to the government, the changes are intended to give parents greater control over their children’s online activity and help ensure young people experience a healthier childhood away from excessive social media use.
While some experts have questioned whether a blanket ban can be effectively enforced, Starmer said he believes practical solutions can be implemented to make the restrictions work.
Speaking at a press conference, the Prime Minister argued that social media platforms can contribute to bullying, harmful content exposure and mental health concerns, while also using addictive features designed to maximise user engagement.
Starmer added that excessive social media use can take children away from important activities such as reading, spending time outdoors, getting adequate sleep and developing healthy social habits.
The proposal follows a government consultation launched earlier this year seeking views from parents, young people and civil society groups on the effectiveness of a social media ban.
More than 83% of parents who took part in the consultation said they believe the risks associated with social media outweigh its benefits for children and teenagers.
